
FOND is a design studio in Zurich. We focus on people. And we create valuable experiences.


Knowing is caring
When is the best time to renovate a property? How long can investments be postponed? For Basler & Hofmann we are providing the user experience design for Stratus, a portfolio management software tool for professional property management.

Sound transformed into matter
In the world of audio equipment, design is often limited to the front only. With the high-end tube amplifiers for Swiss audio manufacturer Zeiler Audio we took a different approach. Here, all elements from the controls to the smallest functional details inside the enclosures have been formally defined. We emphasized typical Swiss design maxims such as objectivity and formal timelessness.

Sounds of Switzerland
“Mexikanisch kochen - Viva la Tortilla!” or other gems from the audio archive of Schweizer Radio und Fernsehen SRF are now easy to find. We collaborated with SRF's product design team on the UX and UI design process to create their audio and podcast archive.
Design is a process to develop potential futures. To make these concepts negotiable, we tell stories. Read about how we do, what we do.

Designing for Startups
Startups face the challenge of establishing a compelling market presence after their initial funding round while also managing the demands of their core business. Competent design support can help avoid typical mistakes and reduce stress. Three examples from our practice illustrate how an early design strategy can support startups in their initial market entry.

Designing for Babies
When designing pacifiers for optimal user satisfaction, it is essential to balance cuteness, ergonomics, and manufacturing technology. However, achieving this can be challenging as babies and parents have vastly different needs and expectations.

Designing a startup's 3D printing platform
Designing for startups always poses a unique challenge, characterized by speed and a high degree of creative freedom. As an industrial design service provider, we took on the challenge of designing for NematX, a Swiss startup and spin-off of the prestigious Swiss Federal Institute of Technology ETH. Our team successfully managed the entire design project, from the initial concept to the launch of the NEX-01 industrial 3D printing platform at FORMNEXT 2022 in Frankfurt, within a tight timeframe of less than 6 months.